1 Everyone loves to dance to great disco music and eat good food
2.1 A place to meet and a place to greet. A place to see the ones you love and to love the ones you see. If the walls could talk, they would say "You are safe here. No one is going to hurt you". And also all you can eat espresso.
4 You have the right to remain groovy.
5 Primary Market:18-24 People who love to party and dance. Also enjoy music. College goers.
6 Secondary Market: 25-50. A little bit laid back. Enjoy both dining and dancing. Trying to regain youth
7 Tertiary Market 50 and Over. Focus more on dining experience but still fun.