19042944
Description
Mind Map by Osamu Morozumi, updated more than 1 year ago
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Created by Osamu Morozumi
over 4 years ago
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Personas for Marketplace website
- First Home buyer
- most likely visiting website for first time
- married
- double income
- double income
- multiple purchases
- will likely visit store
- most likely visiting website for first time
- House bound internet shopper
- low income
- may spend a lot of time on internet
- comparison shopper
- comparison shopper
- may spend a lot of time on internet
- Possibly old or disabled
- May live and work in city
- relies on public transport
- delivery fee important
- delivery fee important
- more tech savvy?
- relies on public transport
- unlikely to have senior position
- Possibly in University
- Single
- low income
- repeat customer
- Comparison shopper
- In store shopper looking for location/prices
- staff
- Regional Shopper
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