Aims And Objectives

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gcse ICT AQA (CHAPTER 2 BUSINESS AIMS AND OBJECTIVES) Mind Map on Aims And Objectives, created by jamieben12 on 13/09/2013.
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Mind Map by jamieben12, updated more than 1 year ago
jamieben12
Created by jamieben12 over 10 years ago
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Resource summary

Aims And Objectives
  1. mission statement: statement of aims from a business states aims and objectives of a business
    1. how a business can provide products to a stakeholder
    2. aims: what a business wants to achieve
      1. reach break even point
      2. objective: adjustable targets to get to a business aim
        1. what to change to reach breakeven point
          1. how to reach aim through objectives
            1. step by step
            2. maximising profits: how to maximise profits
              1. get sponserships
                1. increase prices of products
                  1. change supplier
                  2. maximising market share: share of total sales
                    1. introduce new products
                      1. advertising
                        1. sponsoring attracts more buyers
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