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Mind map

Learning & Memory

Syed Sharjil Buyer Behaviour Bachelors English

Map content

Learning & Memory

  1. Conditioning

    • Classical
    • Operant
  2. Cognitive Learning

  3. Involvement Theory

    • Risk
    • Search
  4. Elements of Learning

  5. Brand Positioning

    • Episodes of the past (pg 283)
  6. Memory Stores

    • Sensory
    • Short term memory
      • elaborative
      • Maintenance
      • Rehearsal
    • Long term memory
      • Semantic
      • episodic
      • Schematic

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Bachelors Buyer Behaviour Mind Map on Learning & Memory, created by Syed Sharjil on 14/05/2015.
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Syed Sharjil
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