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Mind map

Consumer behavior

Khwaish Kochhar English

Map content

Consumer behavior

  1. Purchase decision process: Stages that a buyer passes through when making choices about which products or services to buy.

    • Problem recognition: Perceiving a need
    • Information search: Seeking value
    • Evaluation of alternatives: Assessing value
    • Purchase decision: Buying value

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Mind Map on Consumer behavior, created by Khwaish Kochhar on 28/05/2021.
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Khwaish Kochhar
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