Comm 101 Mindmap

acostaa.maria
Mind Map by acostaa.maria, updated more than 1 year ago
acostaa.maria
Created by acostaa.maria over 5 years ago
432
0

Description

Comm 101

Resource summary

Comm 101 Mindmap
1 Marketing
1.1 Consumer Behaviour
1.2 Market Research
1.3 Brand Positioning
1.4 Competitive Advantage
1.5 PODs and POPs
2 Accounting and FInance
2.1 PMF
2.1.1 Bloomberg and Capital IQ
2.2 Managerial Accounting
2.3 GAAP
2.4 Financial Accounting
2.4.1 Balance Statement
2.4.2 Cash Flow
2.4.3 Income Statement
3 Real Life Applications
3.1 Business News
3.1.1 Blogs
3.2 Guest Speakers
3.2.1 Sauder Alumni
3.2.1.1 Start Ups
3.2.1.1.1 Brian Wong (Kiip)
3.2.1.1.2 Nolan Watson (Sandstorm Gold)
3.3 Organizational Skills
3.4 Time Management Skills
3.5 Communication
3.5.1 In Class Participation
3.6 Business Ethics
4 Business Toolkit
4.1 SWOT Analysis
4.2 PEST Analysis
4.3 Fishbone Diagram
4.4 Business Model Canvas
4.4.1 Value Proposition Canvas
4.4.1.1 Pain Relievers
4.4.1.2 Gain Creators
4.5 Porter's 5 Forces
4.5.1 Porter's Generic Strategies
5 Critical Thinking
5.1 Case Studies
5.1.1 Case Methodology
5.1.1.1 Relevance of Business Tools
5.1.1.2 Paul's Video
5.2 Group Project
5.2.1 Business Presentation
5.2.1.1 Business Attire
6 Entrepreneurship
6.1 Social Enterprise
6.1.1 Shared Value
6.1.2 UBC Social Enterprise Club
6.2 Intrepreneurship
6.3 Innovation
6.3.1 Disruptive Innovation
6.3.2 Sustainable Innovation
6.3.2.1 Chief Sustainability Officer (CSO)
6.4 "Fall in love with a problem"
Show full summary Hide full summary

Similar

PRINCIPLES OF MARKETING
Greta Morrill
PRINCIPLES OF MARKETING
CESAR GERARDO CASTILLO DE LA FUENTE
Computer Science - Binary
ethansung11
Quadratic MindMap:
Kitty Thomas
Real Estate
rozellejoseph
Mapa mental Outplacement
carlossepul_1991
Office 365 Mind Map
Robbie Dodds
Office 365 Mind Map
Jaheim Escorcia
Office 365 Mind Map
Jaheim Escorcia
Data Types
CallumOldmeadow