Media Influence on Antisocial Behaviour - Huesman and Moise 1996

Observational learning
1. observe models/ may imitate -more likely if models perceived as real
2. AO2 - Bandura 1963 - artificial situation -little evidence of real life copycat violence/ St Helena study
Cognitive priming
1. activate existing aggressive thoughts Frequent exposure, stored script for behaviour
2. AO2 Josephson 1987 -walkie talkie cue for aggression
Desensitisation
1. Media violence desensitise children / Media violence presents violence as normal
2. AO2 Cumberbatch 2001 - might get used to screen violence but not necessarily to real life violence
Lowered physiological arousal
1. Heavy TV violence viewers -lower arousal levels don't react normal to violence and they become less inhibited to use it
2. AO2 - Excitation -transfer model - Zillman 1988 Feshbach and Singer 1971 cathartic effect
Justification
1. may justify acceptable behaviour
2. Unpunished TV behaviour decrease concerns about own behaviour
3. AO2 TV - pro and anti social - ~A Team Liss and Reinhardt 1979
AO2 Evaluiation - Belson 1978 - unpredictable link Problem demand characteristics and ethical issues Gender bias -concentrated on mails

Resource summary

	Created by annette Hendley over 10 years ago