The name 'Popular' was deciphered from the genre
'Pop', by doing this it allows the record name to be easily
remembered as it correlates to our chosen music genre.
'Mercury Networks' enhances the ideology of creating
the unexpected. Connecting our record label with
being able to produce something that no others have.
WSJM is an acronym of our groups names;
Wilson/Seun/Jamie/Maisie. It is quick and
simple thereby making it easy to
remember due to it being so minimal.
The word 'Prodigy' highlights an exceptional quality,
especially one out of the ordinary course of nature. By
associating this word with our record name it indicates our
label to be an up and coming mastermind to the audience.
The word 'Twister' has connotations of being big and bold, it has an
association with large scale world impacts. This implicates the idea we
have the potential to achieve something of the same magnitude.
'Thor' is derived from the greek mythological god.
Therefore it influences the audience to believe our
label to be omnipotent and dominant in the industry.