Craik and Tulving (1975)- LOP Experiment

AIM
1. 1) To identify whether semantic processing leads to better recall and recognition
  1. Meaning VS Sound+ Appearance
  2. To test the Levels of Processing Framework
2. 2) To see if deeper processing means a longer time processing
METHOD
1. Lab Experiment
2. 24 Participants
  1. Repeated Measures
3. 3 Conditions
  1. Phonetic
    1. Sound- Intermediate Processing
  2. Semantic
    1. Meaning- Deepest Processing
  3. Structural
    1. Appearance- Shallowest Processing
PROCEDURE
1. 1) Participants were shown 60 words via a TACHISTOSCOPE
2. 2) Then they were asked a series of questions about the word
  1. All 3 types of processing
3. Were then asked to recognise the words from a list of 180
  1. Original 60+120 new words
QUESTIONS
1. STRUCTURAL
  1. Is the word in capital letters?
2. PHOENETIC
  1. Does dog rhyme with hog?
3. SEMANTIC
  1. Does a dog have two legs?
RESULTS
1. Semantically processed= 65%
2. Phonetically Processed= 36
3. Structurally Processed= 17%
CONCLUSION
1. Greater recall of words processed semantically
  1. Therefore deeper processing led to improved recognition
  2. SUPPORTS LOP THEORY

Resource summary

	Created by jess.courtney13 about 11 years ago