Changing the way you learn

MSP

Factors influencing leisure participation
1. Personal 1) age and stage of family life cycle 2) gender 3) ethnicity 4) education
2. Social and circumstantial 1) Time availability 2) Income and leisure participation 3) Socio-economic class and leisure participation
3. Opportunity and leisure participation 1) Access and leisure participation 2) Awareness and leisure participation
Demographic and social-economic trends
1. Population growth 1) Steady growth of UK population 2) 61 million (2007) – 63.2 million (2012 forecast) 3) Growth vital for leisure market 4) Increase in population leads to market
2. Ageing Population 1) Post WWII ‘baby boomer’ generation in retirement age 2) Delay in women having children 3) Age differences demand different leisure pursuits
3. Growth of ethnic minority 1) Different ethnic groups have different sport and leisure needs 2) Growth due to turmoil or legal economic migrants
4. Income and inequality 1) Disposable income influences leisure behaviour 2) 2008 recession has effect on leisure spending especially for low earning families 3) Income inequality and expenditure on leisure is revealed through the Ordinance National Survey data
  1. Personal debts
5. Health 1) Despite advances in medicine and general health of the nation, health inequalities still exist 2) Obesity is a major concern which leads to various health problems
Implications for Sport & Leisure Managers
1. Social changes need to be observed as they impact spending leisure
2. Knowledge of changes leads to product or service development
3. Planning for leisure and sport needs being aware of changes in trends
Sports and the Environment
1. Sports organisations cannot function in isolation
2. They is need to interact with the environment
3. Sports organisations exist in and are surrounded by an ‘environment’ known as the – the business environment
4. The structure of the sports industry is complex
5. Relationship between sport and its business environment is dynamic, thus it is a changing environment
Three sectors
1. SECTOR 1: PUBLIC 1) National, Regional, and Local governments 2) Specialist government agencies that develop sport policy 3) Those providing funding to other sectors
2. SECTOR 2: COMMERCIAL 1) Professional leagues and their teams 2) Sports products or equipment providers 3) Media organisations 4) Facility operators 5) Event managers/organisers
3. SECTOR 3: VOLUNTARY 1) This is made up of community based clubs 2) These also include all organisations such as national governing bodies (NGBs), international sports organisations that facilitate competitions and participation 3) Organisations managing the sporting codes and events
Two sub enviroments
1. Micro environment This is the internal environment to the organisation e.g. suppliers; the organisational facilities such as HR dept, canteen or gym
2. Macro environment This is the external environment to the organisation e.g. The market environment

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	Created by Emma Keaney about 10 years ago