Notes
100 - People Value a Product More Highly When it's Physically in Front of Them
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Page 1
100 - People Value a Product More Highly When it's Physically in Front of Them
Main Idea - People value a product higher when it's physically in front of them, as opposed to seeing a photo or reading a text description of the item.
This works with valuing food, toys, samples, etc. People illicit a response to physical items that causes them to perceive it at a higher value.
Page 2
What does this mean?
This means that brick and mortar stores have an advantage by having products on hand. They are able to charge more because of the physical experience and response from consumers.
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- User has deleted their subject information Note on 100 - People Value a Product More Highly When it's Physically in Front of Them, created by Deleted user on 23/01/2020.
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- Created by Grace Trimble · Jan 22, 2020
- Copied by Grace Trimble · Jan 23, 2020
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