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Flashcards

Persuasive Devices

Madeline Machac Inglês 14 flashcards

Persuasive Devices

Flashcards do conjunto (14)

  1. 1RepetitionTo say something over and over again. E.g. repetition, repetition, repetition.Repetition
  2. 2Main contentionMain contention is the writer's point of view.Main contention
  3. 3Appeals to expert opinionAppeals to expert opinion is the use of quotes or statistics, from a person or group, which are seen to
    have expertise or authority on the issue. E.g. 70% people...
    Appeals to expert opinion
  4. 4Emotional AppealsThese are statements that play on the reader's feelings, rather than their logic.
    Such statements often involve threats to values perceived to be held by the reader
    - like freedom, human rights, justice, fairness etc. E.g. Let's be fair, we all deserve a second chance - an appeal to a sense of
    justice, the idea that we all have the right to be treated fairly.
    Emotional Appeals
  5. 5Emotive LanguageThis is the deliberate use of strong words, which play on the reader's feelings.
    Examples: vicious, marvelous, disgusting, massive
    Emotive Language
  6. 6Rhetorical questionsThese are questions that require no answer and are used simply for effect. E.g. Everyone likes stars, right?Rhetorical questions
  7. 7Exaggeration/HyperboleThis is the use of colourful, forceful language, exaggerating the facts to make them
    seem larger or smaller than they really are. E.g. Gigantic - instead of big
    Exaggeration/Hyperbole
  8. 8SarcasmThe use of a cutting comment, often disguised as being humorous. E.g. Wow, I totally believe you.Sarcasm
  9. 9Attacks on the oppositionThese are insulting, dismissive, belittling comments about a person or group.
  10. 10AnalogyThis is the depiction of one event or person to represent another.Analogy
  11. 11Inclusive languageThis is the use of words such as 'we' and 'our' in a friendly tone. E.g. We all love this idea, so let's make it happen!Inclusive language
  12. 12StatisticsThese are the use of numbers and percentages. E.g. 99% people actually like the idea of...Statistics
  13. 13ToneThe type of 'voice' used. The types of words or phrases used in the writing can
    illustrate the tone.
    Tone
  14. 14AnecdoteThis is a short personal entertaining story. E.g. Once upon a time...Anecdote

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FlashCards sobre Persuasive Devices, criado por Madeline Machac em 26-05-2018.
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Madeline Machac
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