Mapa mental
Buyer Decision Process
Conteúdo do mapa
Buyer Decision Process
Need Recognition
- Advertisment
- Change in Financial Status
Information Search
- Persoanal Sources
- Family & Friends
- Neighbors
- Lifestyle
- Public Sources
- Mass Media
- Persoanal Sources
Evaluation of Alternatives
- Brand Beliefs
- Depeding upon needs and wants
Purchase Decision
- Purchase of Product
Post Purchase Behaviour
- Satisfied or not satisfied with the product purchased
Informações
- Descrição
- Mapa Mental sobre Buyer Decision Process, criado por Jethro Jolliffe em 11-10-2021.
- Criado por
- Jethro Jolliffe
- Visualizações
- 0
- Avaliação
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