Mapa mental
Buyer Decision Process
Contenido del mapa
Buyer Decision Process
Need Recognition
- Advertisment
- Change in Financial Status
Information Search
- Persoanal Sources
- Family & Friends
- Neighbors
- Lifestyle
- Public Sources
- Mass Media
- Persoanal Sources
Evaluation of Alternatives
- Brand Beliefs
- Depeding upon needs and wants
Purchase Decision
- Purchase of Product
Post Purchase Behaviour
- Satisfied or not satisfied with the product purchased
Información
- Descripción
- Mapa Mental sobre Buyer Decision Process, creado por Jethro Jolliffe el 11/10/2021.
- Creado por
- Jethro Jolliffe
- Visitas
- 0
- Valoración
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