Mind map
Buyer Decision Process
Map content
Buyer Decision Process
Need Recognition
- Advertisment
- Change in Financial Status
Information Search
- Persoanal Sources
- Family & Friends
- Neighbors
- Lifestyle
- Public Sources
- Mass Media
- Persoanal Sources
Evaluation of Alternatives
- Brand Beliefs
- Depeding upon needs and wants
Purchase Decision
- Purchase of Product
Post Purchase Behaviour
- Satisfied or not satisfied with the product purchased
Information
- Description
- Mind Map on Buyer Decision Process, created by Jethro Jolliffe on 11/10/2021.
- Created by
- Jethro Jolliffe
- Views
- 0
- Rating
More on Consumer decision-making process