1_Entertainment

1_Entertainment

1. E-commerce

   • Statistics
     • Few bad reviews online affects shoppers purchase
     • Shopping cart abandonment
   • Examples
     • Official
       • TOPSHOP
       • UNIQLO
       • A&F
       • Hollister
     • Unofficial
       • EBay
       • TaoBao
       • Amazon
       • Carousell
   • Pros
     • Shop 24/7
     • Save time/Hustle
     • Customers Review
       • Spend money on worthy items
     • Unlimited size and option
     • No pushy salesman
   • Cons
     • Personal data
     • Shipping cost
     • Payment insecurities
       • No products received
     • Waiting time
       • Lack of Instant gratification
     • Can't try on
     • No cash option
     • Defective items
     • Damaged products

2. Social platforms

   • social media
     • Instant/Visual communication
       • whatsapp
       • Snapchatt
       • Line
       • Wechat
       • Facebook Messenger
     • Social network
       • Instagram
       • Facebook
       • Twitter
       • Tumblr
   • Advantages/pros
     • Help people who are socially isolated
     • Disarm social stigmas
     • Business advertising using social media
   • Disadvantages/cons
     • Crimes promoted through social media
     • Lesser face-to-face communication
     • Creates misinformation and false info.
   • Facts & Stats
     • Social network
       • Approx 1.7b people have active social media
       • 47% internet users have Facebook
         • 4.5b. daily likes
       • 284m. active Twitter Users
         • 500m. daily tweets
       • 300m. users on Instagram
         • 53% of internet user 18-29 use it.
     • Instant commuication
       • Whatsapp (600m users)
         • 350m. monthly users
           • Originated from USA
       • Line (300m users)
         • 100m. suscribers in last 4 months
           • Originated from Japan
       • WeChat (468m. users)
         • 100m. daily users
           • Originated from China
       • Snapchat (100m monthly users)
         • 400m. snaps shared daily
           • Originated from USA

3. Online Videos

4. Music

Bilder und Dateien der Mindmap