INTERVIEWS - creado desde un Mapa Mental

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DEFINITION

DATA ANALYSIS

TYPES

PROCEDURE

USES

is a conversation or exchange of ideas between two parties in order to obtain valuable information.O

Allows to collect and analyze several elements: the opinion, the attitude, the feelings, the representations of the interviewee.

Create hypotheses and theories and reduce the complexity of social reality.

After the process of data collection we must try to empathize with the worlds of multiple meanings present in the material.

Structured interview

Non-structured interview

Semi-structured interview

Research, research, research, research.

Define your objective.

Prepare the topics.

Observe everything carefully.

Get to know the interviewee.

Make a list of questions.

Check that everything is OK.

A very useful technique in qualitative research to collect data.

It is a technical instrument that takes the form of a colloquial dialogue.