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Bounded Rational Model

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  1. 1view that people and bounded in their decision making capabilities including access to limited information, limited info processing, and tendency toward satisfying rather than maximizing when making choices.problems with goals- rational choice paradigm assumes org. goals are clear and agreed on.
    -conditions are necessary to identify "what ought to be" and therefore provide a standard against which each alt. is evaluated.
    -org. goals are often ambiguous or in conflict with each other

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Flashcards on Bounded Rational Model, created by goldmine on 27/10/2013.
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