Flashcards
Untitled
Cards in this deck (16)
- 1ReliabilityHow consistent a research instrument is with its results.
- 2Secondary AnalysisAnalysing data that has already been collected. Disadvantage: hard to customise.
- 3Field ResearchObserving people in their naturally occurring environments.
Simple observation vs participant observation. - 4EthnographiesResearchers live in a more exotic location to do an in depth study over a longer period of time.
- 5Hawthorne EffectChanges in a subjects behaviour are caused by the researchers presence or by the subjects awareness of being studied.
- 6Laud HumphreysSecretly studied homosexuals and found patterns in their occupations, home lives, etc. Concluded that most research needs to remain anonymous.
- 7AnonymityEven researchers cant get back in touch with the subject.
- 8Deductive ResearchStarts with a theory and from that one finds data and reformulates conclusions.
- 9Inductive ResearchStarts with data and from that one make a theory from it.
- 10HypothesisA tentative statement of the relationship between 2 or more concepts.
- 11Random SampleAll members of a study group have an equal chance of selection.
- 12SampleA representative subset of the population.
- 13Probability SampleParticipants chosen on the basis of specific characteristics.
- 14Cross Sectional StudySnapshot of a situation which gives a researcher instant results.
- 15Longitudinal StudyOngoing study that can show in depth patterns and trends in society or a group of people.
- 16ValidityHow accurate a research instrument measures.
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- Flashcards on Untitled, created by Kirby Ashenden on 17/05/2013.
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- Kirby Ashenden
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