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| Question | Answer |
| Binary Oppositions | are used to shape a narrative (Good v Bad etc) |
| Broadsheet | is a physically large newspaper with a focus on hard news and political commentary |
| Camera Angle | is the height of the angle relative to the subject (in a high angle shot the camera is above the subject etc) |
| Convention | is a generally accepted custom or an established rule |
| Convergence | is the coming together of different technologies or organisations |
| Diegetic Sound | is in frame sound (it is happening within the narrative) |
| Non-diegetic Sound | is out of frame sound (a voiceover) |
| Enigma | is one of Barthes' codes which describes the way a text establishes a mystery for an audience which will then be resolved by the narrative |
| Form | is the way a text is put together to create meaning for an audience |
| Genre | is a way to classify a media text as a type |
| Ideology | is a system of beliefs that conforms to characteristics of a particular group |
| Intertextuality | is a postmodern term to describe the way we understand a postmodern text by its relations to other texts |
| Mis-en-scene | refers to the way a shot is visually staged for the camera. |
| Stereotype | is a simplistic and often two-dimensional representation of a group or place |
| Synergy | is the establishment of a relationship between different mediaorganisation which benefits both organisations |
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