Consumer Buyer Behavior

Consumer Buyer Behavior

1. Business buyer behavior: is the intent and behaviour shown by companies and employees into making purchases for the organization

2. Consumer buyer behavior: is the decision processes and acts of people involved in buying and using products.

3. Belief: Depending on their religious belief

4. Attitude: Attitude: Knowledge and positive and negative feelings about an object or activity-maybe tangible or intangible, living or non- living. Drive perceptions

5. Consumer market: is a marketplace consisting of household consumers who buy goods for individual or family consumption.

6. Learning: Learning is the process through which a relatively permanent change in behavior results from the consequences of past behavior

7. Lifestyle: Depending too in their habits, culture, what they do on their free time

8. Motive (or drive): A motive is an internal energizing force that orients a person's activities toward satisfying a need or achieving a goal.