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Mind map

Consumer's process

nadia leon Spanish

Map content

Consumer's process

  1. Need

    • What do I need?
  2. Alternatives

    • Identify
      • Which options do I have?
      • Competitive price
      • Establish characteristics
    • Evaluate
      • Looking for information
      • Dismiss options
      • Satisfaction capacity
  3. Buying decision

    • Choose best option
  4. Behavior after

    • Evaluate if it works
    • Does it match your expectations?
    • Future depends on this

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Mind Map on Consumer's process, created by nadia leon on 17/09/2019.
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nadia leon
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