Skip to content

GoConqr has a new look! Let us know what you think.

Sign up free

Mind map

New Consumer Values

Mariana Peralta English

Map content

New Consumer Values

Changing consumer behavior
- attributed to
  - New values
    - cost relationship
    - selfdefined virtues
      - selfendowed
      - used to
        to interpret positively
    - listed in
      - Needs
        Nice to have
      - Desires
Allow
- Dominate
  - narrative between
    - Company
    - Consumer
    - Conversation
    - Not less useful what:
      - Brand
      - Marketing
      - Communications
- Positive interpretation
  - Interested behavior
Fear
- Warning
- Scarcity
  - Consumer habits
    - Not conducive to wellbeing
      - Short term
      - Long term
    - Untenable
- Rational answer
  - Conserve
  - Ration
Value System
- Ecologism
- Sustainability
Second set of values
- based on
  - Perceived threat response

Information

Description: Mind Map on New Consumer Values, created by Mariana Peralta on 23/11/2021.
Created by: Mariana Peralta
Views: 1
Rating

More on Cultural influences on consumer behaviour