Mind map
Consumer behavior

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Consumer behavior
Every consumer makes purchase decisions while buying any product.
- 2 types of consumers:
- Loyal consumers
- Consumers who are willing to pay any price for a certain brand.
- Impulsive consumers
- Consumers that are willing to pay any price for anything they want, without thinking about the brand.
- Loyal consumers
- 2 types of consumers:
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- Description
- Mind Map on Consumer behavior, created by Fernanda Cruz on 21/09/2015.
- Created by
- Fernanda Cruz
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