Mind map
Consumer Behavior
Map content
Consumer Behavior
Marketing strategy
- Market
- Segmentation
- Target Market
- Strategy
Internal influences
- Memory
- Motives
- Personality
- Perception
- Learning
- Emotions
- Attitudes
External influences
- Status
- Demographic
- Subculture
- Culture
- Reference group
- Marketing activities
- Family
Decision process
- Alternatives
- Problem recognition
- Information searsh
- Purchase
- Postpurchase
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- Description
- Mind Map on Consumer Behavior, created by Fabien Lafond on 01/12/2015.
- Created by
- Fabien Lafond
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