The Consumer Behavior

The Consumer Behavior

1. Purchase information: The consumer can receive recommendations for certain products without actually buying or using them. This recommendations can came from a friend, then having the information of a product the consumer can do a smart purchase.

2. Purchase Finally: consumers may make the decisions involved in purchasing products that will be use by them. Purchase decisions may be made by a large group of people.

3. Exchange: Exchange remains an important part of consumer behavior; the expanded view emphasizes the entire consumption process, which includes the issues that influence the consumer before, during and after a purchase.

4. Consumer: A consumer is a person who identifies a need or desire, makes a purchase and then disposes of the product during the three stages in the consumption process.