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Mind map

NEW CONSUMER VALUES

Jesica Gutierrez English

Map content

NEW CONSUMER VALUES

  1. Self endowed and defined virtues

  2. Allow us to interpret our own behavior

  3. Invented by our aspirations

    • Pinned by our egos
  4. Deeply important, yet optional (Permissive).

  5. Dominate the narrative: Bussiness - Consumers

    • Hides real motivations
    • Conects with consumers
  6. Based on fears

    • Scarcity
    • Threat

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Mind Map on NEW CONSUMER VALUES, created by Jesica Gutierrez on 07/04/2020.
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