Content analysis

Content analysis

1. Definition

   • Process by which a problem is understood through the resources obtained by a researcher or group of them, in order to classify the problem and develop it in a clear way.

2. Sources

   • The sources of information are varied and allow information to be obtained in a variety of ways as long as they are true to the problem.

3. Qualitative models

   • Indicators of the path, controlled by technical procedures, to knowledge, usually assigned to the so-called interpretive paradigm..

4. Procedure

   • Classification of the information according to its characteristics.
   • Analysis of the results
   • Obtaining information by some specific method.
   • Identification of the problem

5. Potential

   • Allows a problem to be analyzed from different perspectives and sources of information, so the results commonly consider different perspectives in order to solve the problem in the best way.

6. Quantitative models

   • Set of research strategies, techniques and tools focused on objective measurements and statistical, mathematical or numerical analysis of data collected through polls, questionnaires and surveys, or by using pre-existing statistical data.

7. Uses

   • Helps to classify, understand, section, solve, characterize, systematize and justify problems and solutions to them through the study of specific data.