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Theory and Methods

Types of Data

• Primary Data: This is information collected by sociologists themselves for their own purposes.
• Secondary Data: This is information that has been collected by someone else for their own purposes but which another sociologist may use.
• Quantitative Data: This refers to information in numerical form.
• Qualitative Data: This refers to information in the form of letters. It usually expresses people's feelings, emotions or motives.

The Research Process

• The main stages of research:
• Formulating an aim/hypothesis:
• Operationalising concepts
• Pilot Study:
• Sampling:

Factors Influencing Choice of Topic/Method

• Practical/ethical factors