mind map

mind map

1. Models or Prototypes.

   • It is a less formal method of development.​ Prototyping is a technique for understanding specifications.​ A prototype can be eliminated.​ A prototype can become part of the final product.​
   • team 1
     • TECHNICAL VIABILITY​
       • is evaluated before a certain requirement or idea to determine if it is possible to carry it out satisfactorily and in safe conditions with the available technology.​
     • • The marketing impact requires certain skills such as: research, concentration and interpretation by the staff involved in this situation.

2. team 2

   • Random word method​
     • The RANDOM WORDS or RANDOM INPUT technique is a variation of lateral thinking that is very easy to use. It is of great help to find new ideas, it gives us a different point of view.​
   • What are morphological charts
     • It is the set of names, figures or other data presented graphically, so that the relationship between them is noted.​
   • debugging of ideas
     • Idea debugging by systemic approach, It is the process of new product development, In order to detect good ideas and discard the bad ones as soon as possible. Product development costs increase considerably in the later phases.​

3. team 3

   • PROTOTYPES AND MODELS​
     • A development model establishes the order in which things will be done in the project, it provides input and output requirements for each of the activities.
   • LAWS OF SOCIAL IMPACT THEORY​
     • The first law is the law of social forces. This law states that social impact is a function of the three factors in the previous section
   • BRANDING STRATEGY​
     • Most companies see brand strategy as an action to increase sales, however, the moment of purchase is only half of the way in the construction of branding.​ It is necessary to have actions aimed at the consumer

4. team 4

   • Analogy​
     • It is a comparison between objects, concepts or experiences. When establishing an analogy, the particular and general characteristics are indicated and the similarities and differences between the contrasted elements are established.
   • Function​
     • Analogy helps us to understand novel theories or concepts, to explain scientific concepts, to solve new difficulties from previous similar problems, and even to predict future events from past events
   • Characteristics of analogies​
     • 1. The terms are not the same​ 2. Things compared by analogy are not necessarily similar, it does not mean that there is absolute equality. ​ 3. The meaning or a common characteristic between the terms is what will make the analogy possible. In other words, analogy implies similarity, but not equality.​ 4. It allows learning​ 5. An analogy will illustrate a fact, a behavior or a situation, which will allow us to understand another of similar circumstances. This favors reasoning and the search for similar or dissimilar elements, which will be useful to infer or deduce new knowledge.​