Chapter 7

Chapter 7

1. How does memory work

   • Encoding
     • The info getting into our bodies in a way that allows it to be stored.
   • Storage
     • The info is held in a way that allows it to be retrieved
   • Retrival
     • Recalling the info

2. Processing

   • Deeper processing = longer lasting memories
   • Structural
     • Shallow
   • Phonemic
     • intermediate
   • Semantic
     • Deep

3. Improving Memory

   • Elaboration
     • Linking Stimuli to other info at time of processing
   • Visual Imagery
     • The creation of images to represent words to be remembered
   • Self-Referent Encoding
     • Making info personally meaningful

4. Maintaining info in memory

   • Analogy
     • Info storage in brain
   • Information processing theory
     • Sensory
       • Stimuli are recorded by senses
     • Short Term
       • Some of this info is processed
     • Long Term
       • Info is stored in long term

5. Short Term Memory

   • Limited Capacity
     • 7 + or - 2
   • Group similar stimuli for storage
   • Lasts about 12 seconds

6. Long Term Memory

   • Permanent storage
   • Explicit Memories
     • Facts and experences
     • Retrieval run by frontal lobe
     • Encoded and stored by the Hippocampus
   • Implicit Memories
     • Memories we are not fully aware of
     • The cerebellum forms and stores
     • Basal Gonglia
   • Auto Processing
     • Experiences going directly into Long Term Memories
     • Procedural Memories
     • Conditioned associations
     • Info abut time
     • Info about frequency
   • Effortful Processing
     • A way to encode info into long term memory
     • Chunking
       • Sorting data into manageable chunks
     • Mnemonics
       • Connecting info to memory strengths like structure
     • Massed Practice
       • Cramming info all at once
     • Self-Reference
       • Relating info to ourselves
   • Flash Bulb Memories
     • Emotionally intense moments that get burned into our memories