Sun Smart

Sun Smart

1. Develops Personal Skills

   • through their ‘Slip! Slop! Slap! Seek! Slide!’ advertising campaign. This campaign emphasises five easy steps that can be taken to prevent overexposure to UV radiation.
     • The words in the catchphrase represent: slip on a shirt slop on some sunscreen slap on a hat seek shade slide on some sunglasses.
       • Slip on a shirt
       • Slop on some sunscreen
       • Slap on a hat
       • Seek shade
       • Slide on some sunglasses

2. Create Supportive Environments

   • by improving environmental protection strategies, such as shade audits, options for built and natural shade, and promoting the SunSmart UV Alert.

3. Strengthens Community Action

   • by assisting various groups to reduce UV exposure. Targeted groups include early childhood centres, schools, workplaces, local communities, sporting clubs and sporting venues.

4. Public Health Policies

   • Sun Smart has developed a range of public health policies that can be adapted to individual child care centres, kindergartens, schools and workplaces.

5. Reorienting Health Services

   • SunSmart assists in reorienting health services by providing support for community health workers, general practitioners and local governments in promoting awareness of UV exposure.
   • This support includes advice on strategy development, making research available to health professionals and making advertising and educational materials available for use by health professionals.