The Balanced Scorecard - created from Mind Map

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Financial Perspective

Customer Perspective

Internal Perspective

Learning and Growth Perspective

Survive

Succeed

Prosper

Measured and assessed through

Cash Flow

Quarterly Sales Growth

Market Share

Return on Investment

Market Faster

Become a Supplier of Choice

Measured and Assessed through

Developing Products

Innovative

Tailored to customer needs

% of sales for new products

On time delivery rates

Popularity with key customers

Excellent Manufacturing

Producing new designs

Introducing new products

Measured and Assessed through

Operational Performance

Customer Satisfaction

Developing new products rather than improving old ones

Learning and Innovation

Lead to better competencies and processes

Boosts Customer Satisfaction

Generated better shareholder returns