Media

Description

Technical terms and phrases used in the media topic of A Level Sociology
Daisy V
Flashcards by Daisy V, updated more than 1 year ago
Daisy V
Created by Daisy V about 6 years ago
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Resource summary

Question Answer
The Big Six The corporations that own the majority of media in the world. (e.g. Comcast, Disney, Time Warner, Sony)
How many corporations owned the majority of media in the 80's? 50 corporations originally owned the majority of media in 1983
Male Gaze The use of women in media to satisfy male sexual needs or desires
Two step flow theory Ideas flow from mass media, to opinion leaders, to the wider population
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