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Monopolistic competition flashcards

anna boyd Economics Highers English 6 cards

Cards in this deck (6)

  1. 1characteristicslots of small buyers and sellers
    each has limited market power but can set prices to limited degree.
    low barriers to entry and exit
    product can be differentiated from others; similar but not identical
    imperfect knowledge, from both producers and consumers
    demand curve is downward sloping because the firm is a price maker, but relatively elastic because lots of substitutes
  2. 2profit maximising output in short runpaper
  3. 3monopolistic competition in the long runnew firms enter the market which increases market supply. Leads to lower demand for each firm shifting the AR/D curve the left. occurs until the AR curve is tangential with the ATC curve and at this point the firm is breaking even.
  4. 4productive and allocative effiencyin the LR, a firm in monopolistic competition can never be productively efficient because they always produce an output lower than optimal because they experience spare capacity so they aren't producing at the lowest point on the ATC curve.
    Is also not allocatively efficient because price is greater than MC, so price doesn't equal MC.
  5. 5advantages to monopolistic competitionIt applies to the real world.
    consumer choice
    high level of competition leads to innovation and firms trying to gain a competitive price by location/quality/price
    Relatively dynamic - firms can exit due to low sunk costs
  6. 6Disadvantages of Monopolistic competitionFirms spend on small scale advertising/branding which adds to their cost
    Firms may add on features to gain competitive edge which won't increase marginal utility, but add to costs
    Very few economies of scale
    Not productively or allocatively efficient
    tends to be spare capacity

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Highers Economics (MicroEconomics) Flashcards on Monopolistic competition flashcards, created by anna boyd on 16/01/2019.
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anna boyd
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