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Flashcards

Unit 2 Fieldwork: Leeds Riverside

Callum Dwyer Geography A-level English 8 cards

Cards in this deck (8)

  1. 1Leeds Riverside FieldworkThe Riverside is the name of the commercial, financial and residential developments in Leeds City Centre around the River Aire.
  2. 2Aims of Rebranding- To facilitate growth of tertiary industries
    - To develop Leeds as a centre for art and culture on a regional level
    - To improve retail opportunities
    - To improve environmental quality and public spaces
    - To improve safety within the city
  3. 3Fieldwork: Methodology- Multiple pedestrian counts
    - Public questionnaires
    - Local business questionnaires
    - Multiple environmental quality surveys
    - Place check
    - Field sketch
    - Dereliction survey
  4. 4Has rebranding facilitated economic growth of tertiary industries?- Attempts have been made to build new
    facilities/spaces. Largely unsuccessful.
    - Many of the shops and industries have closed down shortly after setting up.
    - Many empty building available to let.
    - In a public survey, one person described the area as a 'ghost town'.
  5. 5Has rebranding developed Leeds as a centre for art and culture on regional or national level?- The Royal Armouries receives around 200 - 250 visitors a day
    - Sculptures have been built at the riverside and in the city centre.
    - Poor advertising and signing means that the area is 'off the beaten track' and receives few visitors.
  6. 6Has rebranding improved retail opportunities?- Only 40% of people recognized the Oracle restaurant, showing that it is not an especially active area.
    - Many businesses left in 2010.
    - Concentrating on retail has been ineffective due to proximity to huge shopping areas.
  7. 7Has rebranding improved environmental quality and public spaces?- Mostly, people reported no litter visible on the ground
    - There is good public open space with wide, accessible paths and walkways.
    - Well maintained trees and greenery.
    - Frequent benches and seating areas.
  8. 8Has rebranding improved safety within the city centre?- The place check found that people strongly agreed they felt safe.
    - According to 'police.uk', 21 crimes were reported at the riverside in April 2014.
    - By contrast, 46 crimes were reported within a similarly sizes area of Holbeck the same month.

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A-level Geography (AS) Flashcards on Unit 2 Fieldwork: Leeds Riverside, created by Callum Dwyer on 10/05/2015.
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Callum Dwyer
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fieldworkunit 2 geographyleedsurban rebranding
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