3366319
Description
Flashcards by farzanajeffri, updated more than 1 year ago
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Created by farzanajeffri
over 8 years ago
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| Question | Answer |
| Sustainable marketing | Socially and environmentally responsible marketing that meets the present needs of consumers and businesses while also preserving or enhancing the ability of future generations to meet their needs. |
| Consumerism | An organised movement of citizens and government agencies to improve the rights and power of buyers in relation to sellers. |
| Environmentalism | An organized movement of concerned citizens and government agencies to protect and improve people's living environment. |
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