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matt martin
Flashcards by matt martin, updated more than 1 year ago
matt martin
Created by matt martin over 7 years ago
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fraudulent practice of advertising, luring consumers to a store with products or services that then appear to be unavailable and replaced with higher priced items Bait and switch m.m.
Trend that gains popularity and demand of products Bandwagon m.m.
Consumers become committed to a certain brand and make repeat purchases. Loyal customers will consistently purchase products from their preferred brands Brand loyalty m.m.
A pricing plan that combines two or more utilities that offers savings for the consumer Bundle Plan m.m.
agency to further the interest of the local business Commerce m.m.
to save or reduce Conserve m.m.
Advertising through the use of unsolicited texts, emails, and banners on web pages Electronic messaging m.m.
Yellow sticker, required by law, which allows a consumer to compare the yearly cost to operate an appliance. Energy Guide Label m.m.
government backed green and blue logo that shows outstanding energy efficiency Energy Star Label m.m.
cannot discriminate when offering lending opportunities Equal Opportunity Act m.m.
A warranty that is purchased and extends beyond the basic warranty usually giving more time and more coverage. Extended warranty m.m.
is an independent agency of the United States government, with a mission to promote consumer protection and eliminate and prevent monopolies Federal Trade Commission (FTC) m.m.
Food and Drug Administration responsible for protecting the health of the public: food, drugs, medical devices, cosmetics, tobacco, animal products Food & Drug Administration m.m.
Covers all parts of a product but may have time limitations. The warrant is not valid for normal wear and tear or consumer misuse. Full warranty m.m.
A warranty that is not written but is implied that a product sold functions as it is intended Implied warranty m.m.
A warranty that covers part of a product but not all. Example: might cover parts but not labor. Limited warranty m.m.
A product or service sold at a substantial discount in order to generate additional sales Loss Leader m.m.
loan for a home Mortgage m.m.
sending an electronic message falsely claiming to be a legitimate business for the purpose of gaining personal or financial information Phishing m.m.
a new web browser window that displays advertisements Pop-ups m.m.
They may use several fraudulent, deceptive, or discriminatory methods, to lure the consumer into practice that could lead to financial ruin. Predatory practices/lending m.m.
money or other benefits that a consumer receives as fair compensation for a company’s mistake for remedy for wrong or loss Redress m.m.
Items or perks that are earned by your purchasing history Rewards m.m.
Advertising messages received over e-mail or electronic messaging system that is unwanted SPAM m.m.
Stories told by happy consumers about a product or service that may influence others Testimonials m.m.
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