Market Research (43)

Question	Answer
Market Research	Gathering, presenting, and analysing information about the marketing and consumption of goods and services.
Primary Research	Gathering of information that does not exist.
Secondary Research	Gathering of information that already exists.
Questionnaires	A list of written questions
The uses of market research	The market, Price, Product, Place, Promotion, and Competition.
Observation	'Watching' over the behavior of customers
Test marketing	Selling a new product in a restricted geographical area to test it before a national launch
Business websites, competitors, Media, internal data, commercuial publications, government publications	The quality being delivered is a the level desired by the
The 6 uses of Market Research	The market, competition, Price, Promotion, Place, and Product.
Competitors	Companies in a similar industry making a similar product

Resource summary

	Created by Mikeru7 about 10 years ago