Mind map
The consumer and attitudes.
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The consumer and attitudes.
Attitudes
- combination of beliefs
- beliefs
- combination of beliefs
Affect.
- sentimientos hacia una marca
Behavioral intention
- what you plan to do with the object
Attitude-consistent behavior.
- • Ability
- • Competing demands for resources
- • Social influence.
- • Measurement problems.
Change of affection
- change of beliefs
Behavior change
- he thinks he has a rational thought
change of belief
- several approaches
- change beliefs currently held
- change the importance of beliefs
- add beliefs
- ideal change
- several approaches
one-sided or two-sided appeals
- admit something negative
- admit something positive from the competition
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- Description
- Mind Map on The consumer and attitudes., created by Nilda Alejandra Tolentino on 13/10/2019.
- Created by
- Nilda Alejandra Tolentino · Oct 2019
- Updated
- Oct 13, 2019
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