In a cultural
framework, food
serves as an indicator
of social identity from
region to ethnicity,
from class to age or
gender
It is versatility that
it finds its strongest
connection to
popular culture
Food acts as the ideal
medium for
re-elaboration. It is not
simply nourishment or
even decoration, it is part
of a representational
system
Gastroporn
The
representation of
food in a highly
sensual manner
Food in a popular
culture is often
about the
pleasurable
images, viewing
and knowing
It is virtually impossible
to isolate food from the
social, economic and
political structures of a
human group
Food is dynamic,
malleable and subject to
interpretation
Food Spectacles
Food is transformed
into spectacle not only
in TV shows, but also in
its metaphorical
incarnation and
descriptions in film,
fiction etc. Spectacle is a
visually striking display
In popular culture, food acts not only as
a cultural projection of social, ethinic,
and national affiliation, but also bridges
the gap between cultural tendencies,
mainstream preferences and
consumerist desiers
The eating body fascinates,
and is consumed by those who
encounter it as yet another
product. We consume the
image of food, meanwhile we
are also fed constructive,
spectacularised images of
regulation, gender, socialbility,
conduct
An agent of identity
Food centered books,
films and shows are
appetising aspects
This is where consumer capitalist practices
become entangles with cultural habits, and
individuals from popular culture forms
Popular culture constitutes a major
repository of visual elements, ideas,
practices and discourses that
influence our relationshi[ with the
body, with food consumption and
with the whole system ensuring that
we get what we need on a daily
basis, with all its social and political
ramifications
Food is a very common presense in 'Futurama'.
Characters are often envisioned eating and
drinking, several examples are creativity
developed future foods can be spotted in the
show. The New York pizza boy Fry, who after
being inndvertently cryogenically frozen for 1000
years, finds himself in the retro-futuristic 31st
century. The plot revolves around the lives of the
inhabitants of New York