Mind map
Mode of Address
Mind map: Mode of Address
Map content
Mode of Address
Who does the text think I am?
- Mode of address is the concept referring to the process that takes place within a text to establish a relationship between the addresser and addressee
How media texts and media organisations address audiences
- Media texts invent a fictional image of their preferred audience
Discourse analysis consists of characteristics of the imagined viewer
Information
- Description
- A LEVEL Communication and Culture Mind Map on Mode of Address, created by jodiebawden1 on 19/03/2014.
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- jodiebawden1
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