7927404
Description
Mind Map by Rory Rieseberg, updated more than 1 year ago
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Created by Rory Rieseberg
about 7 years ago
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Data sources and measurement scales
- Sources
- Primary
- Collected by
researchers
Annotations:
- Eg interview, observation, action research, case studies, life histories, questionnaires, ethnographic research, longitudinal studies
- Collected by
researchers
- Secondary
- Data that already exists
Annotations:
- Eg Previous research, Official statistics, Mass media products, Diaries, Letters, Government reports, Web information, Historical data and information
- Data that already exists
- Primary
- Measurement Scales
- Nominal
Annotations:
- Name - Eg Gender M or F
- Ordinal
Annotations:
- Order, measurements of non-numeric concepts - Eg satisfaction, happiness etc
- Interval
Annotations:
- Know differences between each value - Space between - Eg weight, temperature. No such thing as zero temperature
- Ratio
Annotations:
- Tells us order, exact value between units and has absolute zero - Eg height, weight.
- Nominal
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