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ENT I 3.05 Quiz

Chad Collins 10 questions Updated 3 Apr 2017

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Questions in this quiz (10)

  1. 1Which is a factor that businesses often consider when conducting a market analysis?
    1. ALocation of test market
    2. BSize of the market next year
    3. CSafety of the research process
    4. DDesign of the questionnaire
  2. 2Which is a question that a business might ask when it wants to evaluate its weaknesses?
    1. AWhat resources do we lack?
    2. BWhat is our competition doing?
    3. CWhat markets have our competitors missed?
    4. DWhat obstacles do we face?
  3. 3Which form of business ownership can raise money easily?
    1. APartnership
    2. BCorporation
    3. CSole proprietorship
    4. DLimited partnership
  4. 4When a business conducts a customer analysis and identifies territories, determines the possible buyers in the territories, and estimates the purchases of buyers, it is evaluating which factor?
    1. APsychographics of a segment
    2. BMarket potential of an area
    3. CPotential media exposure
    4. DMarket share of competitors
  5. 5Which is an activity that a business performs when conducting a competitive analysis?
    1. ASets productivity goals
    2. BMonitors marketing strategies of a rivalry
    3. CCalculates income data
    4. DDevelops selling procedures
  6. 6One reason why it is often important for businesses to conduct a competitive analysis is to identify factors?
    1. AExternal threats
    2. BPotential vendors
    3. CEconomic conditions
    4. DFuture employees
  7. 7What is a potential threat a manager might identify in a SWOT analysis?
    1. AGrowing government regulation
    2. BEconomy rebounding
    3. CWeak market image
    4. DCost advantages
  8. 8One way that a business can learn about the activities of competitors is to perform which action?
    1. ADevelop product specifications
    2. BEvaluate intranet efficiencies
    3. CReview secondary data
    4. DIdentify communication barriers
  9. 9Which question is it important to ask to determine the strengths of a business when conducting a SWOT analysis?
    1. AWhat economic trends are beneficial to us?
    2. BWhat are our competitors doing?
    3. CWhere are we making money?
    4. DWhat obstacles do we face?
  10. 10One of the purposes of conducting a market analysis is to develop which component?
    1. AOperating budget
    2. BDistribution plan
    3. CCustomer profile
    4. DManagement team

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ENT I 3.05 Quiz
Language
English
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30
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Created on 3 Apr 2017 · updated on 3 Apr 2017
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