Karteikarten
Scanning the Environment
Karten in diesem Stapel (2)
- 1What are the 5 macro environmental trends that are usually analysed?Political
Economy
Sociocultural
Technological
Demographics - 2What are porter's 5 competitive forces?1) Competition among existing industry firms
2) Threat of new entrants
3) Threat of substitute products
4) Bargaining power of supplier
5) Bargaining power of buyer
Informationen
- Beschreibung
- MBA Marketing Karteikarten am Scanning the Environment, erstellt von Prashanth Martin am 08/02/2016.
- Erstellt von
- Prashanth Martin · Feb 2016
- Aktualisiert
- 29 Jul 2017
- Aufrufe
- 2
- Bewertung