personal skill development

personal skill development

1. Develops personal skills

   • uses its logo to help consumers identify goods and services that have been proven to assist in maintaining healthy body weight.
   • also develops personal skills by providing access to a range of resources and information for those wanting to lose weight and improve their health.
     • Reasons for maintaining a healthy body weight include the link between biological and behavioural factors such as excess abdominal fat and physical inactivity, and chronic disease.

2. Creates a supportive environment

   • Makes it easier to access health info
     • Users can download an iphone app so they always have access to ideas for being more active and selecting healthier food options

3. Shape up Initiative focuses on preventing and reversing impacts of obesity

   • Obesity is a significiant biological determinant of health in Australia due to its prevalence
   • This campaign helps to reorient health services as individuals learn skills to reduce the risk of obesity and its associated conditions.