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What is Data Analytics?
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What is Data Analytics?
- Data analytics (DA) is the process of examining data sets in order to find trends and draw conclusions about the information they contain. Increasingly, data analytics is done with the aid of specialized systems and software.
What is data?
- Definition of data?
- Data is an individual unit that contains raw materials which do not carry any specific meaning. Information is a group of data that collectively carries a logical meaning
- Differents ways to category data
- Nominal
- Examples!
- Ordinal Data
- Examples!
- Nominal
- What is information?
- Information is data that has been processed in such a way as to be meaningful to the person who receives it. it is any thing that is communicated.
- Examples!
- Definition of data?
How to turn data it into information?
- Data transformation is the process of converting data from one format to another, typically from the format of a source system into the required format of a destination system. Data transformation is a component of most data integration and data management tasks, such as data wrangling and data warehousing. https://www.precisely.com/blog/big-data/data-transformation-process-four-steps
- Step 1: Data interpretation
- Step 2: Pre-translation data quality check
- Step 3: Data translation
- Step 4: Post-translation data quality check
Tools used for Analysis!
- Data tools
- R
- SQL
- Microsoft Excel
- Google Sheets
- visualization tools
- Microsoft Power BI
- Tableau
- Data tools
What do we use the results for?
- https://www.stitchdata.com/resources/benefits-of-data-analytics/
- 1. Personalize the customer experience
- 2. Inform business decision-making
- 3. Streamline operations
- 4. Mitigate risk and handle setbacks
- 5. Enhance security
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- Computação Mind Map on What is Data Analytics?, created by Daniel Penha on 12/10/2022.
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- Daniel Penha
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