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Mind map

Digital Marketing

Ruchi Shukla English

Mind map on digital marketing: website, Google Analytics, Google AdWords and SEM

Mind map: Digital marketing

Map content

Digital Marketing

  1. website

    • ranking
      • website ranking in search engine that on what page it will appear
      • SEO
        • search engine optimasation back links , inbound links
        • Google analitics
          • Through analitics we can configure how many visitors visited to proper link , how many views , at what link the user left , conversion rate , conversion ration
    • Google
      • search engine
    • SEM
      • SEM is a type of Internet marketing associated with the researching, submitting and positioning of a website within search engines to achieve maximum visibility and increase your share of paid and/or organic traffic referrals from search engines.
      • SEO
        • process of affecting the visibility of a website in a search engine's unpaid results
      • keyword research
        • Seo friendly
      • competitive analysis
        • Google analitics
      • paid listings
        • PPC /CPC
          • Pay per click , cost per click
          • CPV
            • Cost per visit , cost goes through  visit on different link by different users .
        • CPA
          • Cost per acquisition
        • CPM
          • Cost per impression (1000 clicks )
      • search engine services
        • image search
          • Instagram
          • pintrest
          • picture websites
        • local search
          • platform for local search
            • google , yahoo etc
            • Facebook
            • Google plus
            • Website search
        • video search
          • Youtube
          • vimeo
    • Generate traffic
  2. Google analitics

    • Affiliate marketing
    • Remarketing
      • Back links
    • Refferel marketing
  3. Google adwords

    • online ads , ad campaign etc
    • PPC
    • CPC
    • CPM
    • CPV

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Digital detail
Created by
Ruchi Shukla
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