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The Marketing Environment mind maps

180 mind maps by 157 users · Page 1 of 5

This page gathers over 170 community-made mind maps on The Marketing Environment, covering micro and macro forces, competition and PRESTCOM analysis. University students and professional candidates, school students and teachers can use them to practice connecting marketing concepts and examples. Explore a map that fits your study needs.

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About the marketing environment mind maps

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The Marketing Environment mind maps

These user-made maps show different ways to organize the unit. Analyzing the Marketing Environment brings micro and macro topics together, including customers, competitors and technological forces. External Marketing Environment includes the target market, while Industry Rivalry looks at competition.

How to study with the maps

Start with Analyzing the Marketing Environment for a view of both sides of the topic. Then use Micro-Environment to focus on actors close to a firm, and Macro-Environment to explore wider forces such as demographics and technology.

Follow the branches and explain each connection in your own words. If you want to practice definitions separately, switch to flashcards on the unit page. When you are ready to check your understanding, use a quiz there and return to a map for any topic you want to review. Choose a map and trace its branches at your own pace.

Frequently asked questions

Which mind map is a useful starting point?

Analyzing the Marketing Environment is a useful starting point because it includes both micro and macro topics. Its branches cover customers, competitors and wider forces such as technology. You can then focus on a narrower map, such as Micro-Environment, if that is the area you want to study.

What topics do the mind maps cover?

The maps cover the micro and macro marketing environments, target markets, competition and business strategies. There are also maps on PRESTCOM analysis, SWOT analysis and Porter's five forces. Their approaches vary because the resources were made by GoConqr users.

Are these mind maps free to use?

Yes. Every mind map listed here is free to open and study without an account. A free account also lets you make your own mind maps, quizzes, flashcards and notes, and save your quiz scores. The listed resources were made by GoConqr users.

Who are these mind maps for?

The collection is largely suited to university students and professional candidates studying the marketing environment, with some resources for school students. Teachers can also use the maps as ready-made material for exploring topics such as competition, customers and wider marketing forces.

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