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Bower and Springston (1970)

charlotteupham Psychology GCSE Inglés 2.563 visitas

Mind map about Bower and Springston (1970) chunking study: aim, method, results and evaluation

Mind map: Bower and Springston (1970) chunking study

Contenido del mapa

Bower and Springston (1970)

  1. Aim

    • To test the effects of chunking
  2. Method

    • Two groups of participants
      • Control group was presented with letters like FB, IPH, DTW, AIB and M
        • Experimental group: same letters, but grouped differently: FBI, PHD, CIA, IBM
  3. Results

    • Experimental group recalled more letters than the control group
  4. Conclusion

    • Chunking increases the capacity of the short-term memory. When the letters are arranged, we already know what it stands for i.e. FBI - Federal Bureau of Investigation
      • It is already stored in our long-term memory
  5. Evaluation

    • Easy to replicate because of lab setting
      • Researchers can gather quantitive date - easily analysed
    • Artificial setting - lacks ecological validity because the results aren't generated in a daily life situation

Información

Descripción
Aim, method, conclusion and results of Bower and Springston (1970) study
Creado por
charlotteupham
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2.563
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